In this episode of The Sovereign Doctor, we sit down with Dr. Scott Sigman, an orthopedic surgeon, serial entrepreneur, and host of The Ortho Show podcast. Known as the original opioid-sparing orthopedic surgeon, Dr. Sigman shares his journey from private practice to pioneering innovative approaches in pain management and surgery. We explore his entrepreneurial ventures, including Ortho Laser Orthopedic Laser Centers, and his mission to revolutionize healthcare while tackling the opioid crisis. Tune in to hear how Dr. Sigman blends medical expertise with business acumen to make a lasting impact in orthopedics and beyond.
IN THIS EPISODE YOU'LL LEARN:
00:00:00 Introduction of Dr. Scott Sigman
00:05:55 FDA Approval and Regulatory Changes
00:11:54 The Rise of Private Equity in Healthcare
00:17:40 Embracing Risk: The Journey of Laser Innovation
00:23:44 Becoming an Orthopreneur: The ASC Model
00:29:31 Building a Digital Brand for Physicians
00:35:41 Building a Personal Brand for Marketing Success
00:41:28 Leveraging AI for Entrepreneurial Success
00:47:14 Innovations in Virtual and Augmented Reality for Surgery
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